Beldona, Strehlgasse • 20% discount
Get a 20% discount on the entire Beldona range with your hellozurichPass.
Beldona designs feel-good products with great attention to detail so that women feel beautiful, strong and confident in whatever they wear. It began in 1955 as a small family-run business making women’s underwear, and today has 65 branches and around 370 employees throughout Switzerland. With 97% of its employees being women, Beldona really is a company run by women, for women. Beldona is about much more than just designing lingerie, loungewear, nightwear and swimwear – it’s about intimacy and confidence.