Media data

At a glance

527,402 pageviews on and 330,933 visits to hellozurich.ch since the start of September 2017
37,593 to 50,679 pageviews per month on hellozurich.ch (2018)
24,557 to 32,207 unique visitors per month on hellozurich.ch (2018)

35,924 followers on Facebook
17,251 followers on Instagram
1,334 followers on Twitter
6,453 newsletter subscribers

27,700 to 98,950: reach on social media in the greater Zurich per link post*
7,000 to 32'400: reach on social media per photo post**

Most popular story in October 2018: Holzerhurd – from somewhere to nowhere

Website

Visitors
37,593 to 50,679 pageviews per month (2018)
24,557 to 32,207 unique visitors per month (2018)

Demographics
51% of our readers are men, 49 % are women.

27.5% are aged between 18 and 24
33.5% are aged between 25 and 34
15.5% are aged between 35 and 44
12.5% are aged between 45 and 54
5.5% are aged between 55 and 64
5.5% are over 65

Geography
78.2% of readers come from Switzerland, of which 81.9% are from Zurich.
3.8% come from the USA
2.7% come from Germany
2.6% come from Great Britain
1.3% come from France

Language
72% read HelloZurich in German
28% read HelloZurich in English

Source of website data: Google Analytics

Social Media

Facebook
35,924 followers
21,700 to 85,100: reach per link post*
4,700 to 24,800: reach per photo post**

50.1% of Facebook followers come from Switzerland
7.7% come from Italy
6% come from Germany
4.8% come from Portugal
4.3% come from Spain

It is no longer possible to track down the source of our Facebook followers. As of early 2018.

Instagram
17,251 followers
2,300 to 7,600: reach per post**
800 bis 1,775: reach per Instagram story (with link)

Twitter
1,334 followers
5,200 to 12,500: reach per link post*

Newsletter
6,453 newsletter subscribers

Social media figures as of Octobre 2018

* Facebook and Twitter posts that link directly to a post on hellozurich.ch are promoted slightly. The reach is dependent on social media algorithms and varies between the values stated.
** Individual photos on Facebook and Instagram are promoted slightly. The reach is dependent on social media algorithms and varies between the values stated.